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Michael Rodriguez Dueñas was born and raised in Hollywood. At a young age, Dueñas was cultivated and inspired ​by 1980’s cinema and a black and white portrait photo of his late uncle. From there, his ​yearning​ to be a producer and passion to be a photographer developed overtime.

Upon graduating from high school, he worked at 20th Century ​Fox, in the Feature Story Development department under the Vice President. There, he learned how to develop a script to be green-lit for production from the studio perspective. ​In 2019, he founded MRD Entertainment a company that works with agencies, brands, and collaborates with diverse filmmakers to develop and produce visually stylized and thought-provoking commercial content and campaigns for global audiences. Currently, Dueñas is developing projects and producing content throughout the U.S., Mexico, and other countries.