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My Story

Michael Rodriguez Dueñas was born and raised in Hollywood, California. Dueñas's passion and desire to work in the film industry began at a very young age. He remembers being awed by a single black and white photo of his uncle and having been completely changed by watching some 1980s blockbusters on the big screen. Upon graduating from high school, he worked at 20th Century ​Fox in the Feature Story Development Department. There, he learned the process of developing a script to be green lit from a studio perspective, from plot analysis, evaluation of the emotional impact of characters, and how to effectively convey a story to a wide audience. During this time, he also photographed several series and produced his second short film for Fox Searchlab/Light. Following his employment at Fox, he graduated from the University of California Riverside​ with a​ Bachelor of Arts ​in​ Film and ​Visual Culture. ​       

Dueñas further cultivated his area of expertise by producing and photographing content internationally for ad agencies, brands, fashion and music campaigns, tech, streaming, and gaming companies, in the U.S., Mexico, Cuba, Canada, and several other countries. Through this experience, Dueñas learned how to become an asset and effective collaborator to a team of showrunners, creative directors, writers, clients, and executives. Dueñas became an advanced problem solver with a keen eye for detail, a talent for adaptability, and an uncanny way of finding assertive resolutions to complex production challenges while always meeting goals on time. Dueñas is a master budgeter and negotiator and is willing to work with any sized budget while assuring clients' satisfaction.

In 2019, Dueñas founded MRD Entertainment, his own creative content company that focuses on visual storytelling through commercials, television programming, and films for diverse clients. Dueñas's roster of clients include ABC, Acura, AEG, Adult Swim, Argos, Arri, Audi, Ayzenberg Group, CW Sonderoptic, Carmax, Dickhouse, Eurojack Pot, Fox Searchlight, Goldenvoice, Gorilla Flicks, Hartbeat, Hitachi, Leica, LRG, Maker Studios, Microsoft, NBC, Netflix, Nike, NYK, Paul McCarthy Studios, Pelican Products, Sevenbucks, Superheroes Agency, Teremana, Therapy Studios, Time Warner, WeHolden, Universal and Viceland.

Dueñas still resides in his hometown of Los Angeles, enjoys good food, travel, art, and spending time with his loved ones, including his dog Pickles.


For producing and production inquiries and collaboration opportunities reach me at.

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